If you have a disability, you're an important marketing target for American business.
However, some in the business community have only recently begun to realize just how important "disabled consumers" can be to their business success or failure.
As a consumer group, people with disabilities have massive economic clout.
We're America's LARGEST MINORITY, and we earn over $1 TRILLION a year — more than the gross domestic product (GDP) of most nations in the world.
And ever since 2007, disabled Americans have spent over $40 Billion annually dining out!
Those who value our business will make sure that they have plenty of "disabled parking" available, and they will be sure that they have built that "handicapped" ramp, and that their rest rooms are barrier-free.
(And they will do this regardless of whether the government ... or anybody else ... makes them do it ... if they value our business.)
And they will be sure to make a special effort to accommodate our needs ... if they care about our business.
And they will be sure to let us know that they are ready and willing to accommodate our needs, so that we will feel safe visiting their stores and offices ... if they want our business.
And if they don't, we'll just do business with someone else who does care about us.
And that's what you should do too.
That's simple enough, isn't it?
Today, there are over 65 million Disabled Americans. And together, Disabled Americans have more than $220 BILLION in disposable income ... to spend where we choose!
And business can't afford to ignore us anymore.
